Today is the last day to buy the Echo Dot designed by fashion designer Diane von Furstenberg for $59.99. Tomorrow, at 8:59 Am PDT, the price increases to $69.99. The “Midnight Kiss” print, seen above, is the only one of the 3 limited designs to receive enough pre-orders to be produced. The second most popular print, called “Ikat,” has only reached 82% of its pre-order goal and, with only 1 day to go, it will very likely not be produced. If you order the designer Echo Dot, it will ship between Dec. 2021 and Mar. 2022. Should you change your mind after the fact, Amazon says you can return these limited-run Build It devices just like you can any regular Amazon device.
Something to keep in mind is that, just because the Midnight Kiss Echo Dot reached the necessary number of preorders needed to be produced, Amazon will not be selling it forever. The Smart Sticky Note Printer, which was the only product in Amazon’s first batch of Build It devices to reach its pre-order goal, was only available to order for 3 months after the price increased. That printer is set to be released within the next month or so, but it’s no longer possible to order.
Time will tell, but the limited edition Midnight Kiss Echo Dot has the potential to turn into a bit of a collector’s item. It’s the first of its kind, it has the association of being designed by a well known fashion designer, and it is being produced for a short time in a limited quantity. I’m certainly not saying to buy it as an investment, but, if you do buy one, maybe hold onto the box so that you can tuck it away for safekeeping or possibly sell it at a premium once you replace it with something else.