A couple of days ago I posted that the 3rd-gen Fire TV Stick would be $13.99 during Prime Day after receiving an email from Amazon’s PR company saying so. Amazon has since informed me that the email was wrong and that the Fire TV Stick will actually be $16.99 during Prime Day. That price would match the previous lowest price that the Fire TV Stick has ever been. Amazon says the Fire TV Stick sale will start on July 11th, the first day of the Prime Day Sale. I’m sorry for the mistake in the previous post.