Panasonic announces its first line of 4K Fire TV Smart TVs — Including the first 85-inch Fire TV ever

Panasonic has announced a full range of new 2023 4K TV models this morning and included among them is Panasonic’s first TVs to run Amazon’s Fire TV operating system. While the new Panasonic MX800 Series TVs, as they’re called, aren’t as cutting edge as some of the other Panasonic TVs announced, like Panasonic’s first Mini LED TVs and flagship OLED TVs, they do include an 85-inch model, which is the new largest Fire TV Smart TV ever produced.

The Panasonic MX800 Series Fire TV Smart TVs will come in an array of screen sizes, including 43, 40, 55, 65, 75, and 85-inch sizes. The precise countries where these new Fire TVs will be offered haven’t been announced but we know they are coming to the U.K. and other European countries, but will not be released in the U.S. These new TVs will support Dolby Vision, HDR10+, HDR10, and HLG but will use standard direct-lit LED backlights.

While the TVs will have at least one HDMI 2.1 port, for use with eARC audio, and a game mode, for reduced input lag and auto low latency mode, they won’t have more advanced HDMI 2.1 features, such as 120Hz input or variable refresh rates. Under the hood, these TVs are said to have Panasonic’s HCX processor but little else is known about the specs. It’s probably safe to assume the usual assortment of quad-core CPUs, 2 GB of RAM, and 16 GB of storage is included but we’ll probably have to wait for these TVs to be released to know for sure.

The included remote is said to be an Alexa Voice remote, but it’s unclear if its the standard Fire TV Smart TV remote included with other Fire TVs in Europe or if it’s a custom remote, as we saw with the recent Xiaomi Fire TVs released in India. Amazon notes that the remote includes “a customized ‘My App’ button.” This could mean that, for the first time with a Fire TV Smart TV, a customizable button can be programmed to launch an app of your choice, much like the two customizable buttons on the Alexa Voice Remote Pro. However, this could just mean one of the app shortcut buttons will open the Fire TV’s app list, which has been present on some existing Fire TV remotes. I’ve asked Amazon for clarification and will update this article if I receive a response. Update: See here for more info on Panasonic’s remote.

The exact pricing and release date for the new Panasonic MX800 Series Fire TV Smart TVs has not been announced.

  1. Anthony Rossetti says:

    I really wish Panasonic would release their OLED’s stateside and
    with the fire TV interface.
    I just got rid of my Panasonic plasma for an LG OLED and I hate it
    web OS is trash and CEC never works right and it keeps switching to TV speaker and half the time it won’t turn on my AVR.
    It also doesn’t play nice with my sync box and 4k fire stick but works with my Switch for some reason, also it takes an eternity to boot up and pull up the input.
    My old 2008 Panasonic plasma had none of these issues and it booted up and switched to the input ten times faster than this LG C1 garbage fire.
    Tizen is also hot garbage which is why I steered away from Samsung plus their horrible support reputation.
    I was considering a Bravia but my other Bravia is pre Googleand I liked it up until a few moths ago when CEC stopped working for no reason and Google F’s up everything they touch so I was very reluctant to buy a new Bravia TV with a garbage Google OS built in.
    maybe it’s fine who knows but you can be sure Google will break it and remove all the useful features with an “update” no matter what it is.
    I wish there was another choice because all the main brands TV’s have absolute garbage software on them, even if the panel is nice and the other electronics are ok all these TV’s suffer from crap software.
    I just want something simple that just works or just functions as a monitor which is what my old Panasonic did.

    • K says:

      Then you’re using it wrong

    • Kary says:

      Use an external device to get what you want. I don’t even know what the Samsung OS is like because I never let it know my wifi password.

      Beyond that I really don’t like the idea of static hardware running the show. Even if the Samsung OS is great the hardware will be obsolete in three years and the TV hopefully will last much longer.

  2. Kary says:

    I recently bought a TV and didn’t even know that Panasonic sold TVs in the U.S. Not sure knowing would have changed my decision, but they don’t seem to be doing a good job getting the word out about their products.

  3. Tj says:

    I think im going with an LG or Sony for my next tv. Picture quality is important on a TV and the Fire TVs just haven’t been great for me over the years. Especially when it comes to HDR content.

    • Mark says:

      That sucks. I am enthralled with my Toshiba 75″ & 55″ M550 FireTVs. They are really fantastic sets, and, as far as I know, are still the best FTV TVs that have been made to date.

    • Kary says:

      I believe how HDR content displays from a Fire TV device is dependent on the TV more than the Fire TV component (or device). I haven’t had issues with my Samsung and Fire Cube, but I’ve heard some TVs have.

  4. Fry says:


  5. Ian King says:

    It’s too bad that Panasonic TVs are no longer sold in the US. They make the best TVs. I wonder if these new Panasonic TVs will be sold in Canada.

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