Amazon has introduced a new simpler way for third-party Alexa device manufacturers to allow users to link those devices with their Amazon accounts. The new system, called Code-Based Linking, allows customers to register Alexa devices by simply entering a unique code on a secondary device, such as a mobile phone. This will allow Alexa to more easily be integrated into devices that don’t have keyboards or other user input methods.

The new login system for third-party Alexa devices works a lot like the system used by streaming television apps. The Alexa device will provide the user with a unique code that simply needs to be entered at amazon.com/code. Once you login to your Amazon account on that page and enter the provided code, the Alexa device will be linked to your account and start working.

The new code-based system means that device manufacturers wanting to integrate Alexa don’t need to create a method for users to login to Amazon, either on the device itself or through a supporting app, like has traditionally been necessary up until now. Since Alexa is appearing in more and more devices with limited user input methods, such as headphones, lamps, and watches, a code-based login system will make setting up those devices easier.