After leaking a couple of days ago, Roku has now officially announced its new line of smart home lights, plugs, and cameras. Unlike Roku’s home theater products, which I presume the company makes itself to some degree, these smart home devices are “developed in partnership with Wyze,” which appears to just mean that Roku put its name on Wyze’s hardware and, possibly, add it’s own spin through software. Here’s what Roku has to offer and how they compare to the Wyze equivalent.
The smart home lineup from Roku includes 3 lighting products which consist of both white and color standard A19 LED smart bulbs and an LED smart light strip that comes in two lengths. The smart plugs include both an indoor plug with one receptacle and an outdoor plug with two receptacles. Lastly, there are four cameras in various forms. The main camera is an indoor camera that can also be purchased as an outdoor variant, which just means it comes with a weatherproof plug instead of the usual USB power brick. That same camera is also sold with a floodlight. The next camera is a motorized indoor camera that can be remotely rotated 360°. The third camera is a battery-powered outdoor camera and the last camera options are a pair of video doorbell cameras which come in a wired or battery-powered option.
All devices connect over WiFi and don’t require a hub, except for the battery-powered outdoor camera. Roku has made a new Roku Smart Home app, which is available in the Google Play Store and Apple App Store, to manage these devices. They can be controlled by Google Assistant and Roku’s voice assistant at launch with support for Amazon’s Alexa coming in November. A cloud subscription plan for the cameras is also coming later.
Here’s how the pricing compares between Roku and Wyze for the same exact products. I also threw in Amazon’s pricing for the Wyze devices, since that includes shipping. To prevent the Prime Early Access Sale currently going on from skewing the prices, I used the average price on Amazon over the last 3 months from price tracking websites instead of the current price today.Bold = Cheapest
|Roku||Wyze||Wyze on Amazon*|
|White Bulb 4-Pack||$23.99||$33.99||$39.98|
|Color Bulb 2-Pack||$17.99||$22.99||$26.98|
|Light Strip 16ft||$22.99||$19.99||$27.98|
|Light Strip 32ft||$44.99||$35.99||$41.98|
|Indoor Plug 2-Pack||$13.99||$13.99||$19.95|
|Outdoor Plug 1-Pack||$14.99||$11.99||$17.91|
|Indoor Camera 1-Pack||$26.99||$29.99||$35.66|
|Indoor Camera 2-Pack||$49.99||N/A||$69.76|
|Outdoor Camera 1-Pack||$49.99||$43.98||$55.64|
|360° Indoor Camera||$39.99||$33.99||$44.23|
|Battery Outdoor Camera||$73.99||$73.99||$79.98|
|Video Doorbell Wired||$79.99||$58.99||$60.99|
|Video Doorbell Battery||$99.99||$93.99||$99.98|
*Average price on Amazon over the last 3 months.
Roku sells five products at a cheaper price, Wyze sells eight at a cheaper price, and they tie on two products. If you were to buy one of every product from each company, you would save about 9% buying them from Wyze instead of Roku.
The problem I have with Roku now selling a lot of these products is that many of them are already quite old at this point. If I’m not mistaken, all of these products are at least two years old, so it’s as if Roku’s smart home lineup is already a generation behind, since Wyze is likely close to updating some, if not all, of these devices. The 360° pan camera, for example, was originally released by Wyze in 2018 and received very minor updates in 2021 when it was slightly refreshed. The big question is if Roku’s own software contributions will make enough of a difference to make these products matter or if rebranding another company’s hardware is just a quick way for Roku to expand its reach.