BMW has just debuted what is certainly the best implementation of Fire TV in a vehicle and, likely, the best TV watching experience in a vehicle, period. The BMW Theater Screen, as it is called, is an ultra-wide 31-inch screen that power-unfolds from the ceiling of the car with Amazon’s built-in Fire TV system. Sporting an 8K resolution, auto-dimming ambient lights, and window shades that automatically close when the screen deploys, it’s probably a better viewing experience than most home theaters.
The BMW Theater Screen sports a ridiculously wide aspect ratio of 32:9 and a screen resolution of 8000 x 2000. While that technically makes it an 8K display, it’s probably best suited for 21:9 4K content, which measures in at 5120 x 2160. If you’re concerned about how much cellular data streaming that kind of content on the road will consume, then you’ll be happy to know it comes with a whopping 128 GBs of internal storage for plenty of offline downloaded movies and TV shows. The screen can be controlled in several ways, including directly touching it, controls on the rear doors, and the front seats.
While the Theater Screen with Fire TV is technically a concept at this point, BMW says it is very close to what they plan to launch in production vehicles in the near future. BMW is putting all of its bells and whistles into its new electric crossover, the BMW iX, so that’s a very likely first candidate for this incredible screen. Amazon and BMW first announced their partnership to bring Fire TV to BMW vehicles at CES 2020 and this is the first we’re seeing to come from that partnership. Fire TV has already made its way into Jeep and Chrysler vehicles and will also be found in Ford and Lincoln vehicles later this year.