Amazon’s Echo Look is now available for anyone in the US to buy

A year after it was originally announced, Amazon has now made the Echo Look available for anyone to purchase. Prior to today, you had to request an invite to be allowed to buy Amazon’s “style assistant” camera with Alexa. The Echo Look is a voice-controlled camera that can take pictures and videos of your outfits. You can use it to log your daily looks but its key feature is Style Check, which compares two of your photos and lets you know, through machine learning and human fashion experts, which outfit looks better. You can read my review of the Echo Look when it was first available, but Amazon has continued to make improvements to the device since. The Echo Look is available for $199.99 starting today.

  1. Funny we were just talking about this on Monday!

  2. Jing says:

    I think you meant ‘now’ instead of ‘not’ in your title.

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