Amazon is currently running a promotion for their new Prime Now website where you can receive $10 off your first Prime Now order. Combining that promo with the current Fire TV sale allows you to buy a new Fire TV for just $74.99. That price matches the lowest price the new Fire TV has ever been. To take advantage of the promotion, simply add a Fire TV to your cart (after entering your zipcode to enter the site) and use promo code 10PRIMENOW at checkout. Note that Amazon automatically adds a delivery tip to your order, which you can adjust or remove entirely.
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