DirecTV Now is giving 1st-Gen Fire TV and Fire TV Stick owners $75 to make up for dropping support

About a month ago, DirecTV Now abruptly dropped support for 1st generation Fire TVs and 1st generation Fire TV Sticks. This expectedly left many customers upset because they could no longer access the streaming OTT service for seemingly no reason, especially since sideloading the blocked DirecTV Now app revealed that the app still worked on older devices. According to Cord Cutters News, DirecTV Now is now trying to make up for the dropped support by offering some affected customers $75 in billing credit.

DirecTV Now reportedly started sending out emails last night to subscribers who used 1st generation Fire TVs or Fire TV Sticks to stream the service. The email provides a promotional code that can be applied to your account in order to receive a $25 discount for the next 3 months of service. The email says the credit is for the purchase of a newer device, such as a Fire TV 3 or Fire TV Stick 2, but you can use the savings anyway you wish.

Email sent to subscribers

Subscribers with discounted plans, such as the $35 grandfathered plan or a $15 AT&T discount, have reported that they are unable to redeem the code they were emailed, so it seems like the credit is only for those paying the full regular price for service. However, some customers who were unable to redeem the emailed code have had success getting DirecTV Now’s customer service to manually apply the $75 credit to their account.

If you’re a DirecTV Now subscriber, check your email to see if you’ve received an email about this credit. There doesn’t seem to be a way to receive the credit unless you’ve received said email.

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14 comments
  1. Steven G. says:

    Nice

  2. fred says:

    Man they are desperate for subscribers

  3. jim says:

    I have the $35 grandfathered plan and after some time on directv now chat was given the $75 credit applied to my account. Thanks for the info.

    • Lim says:

      The same thing happened with me. They said the code I used was “expired” and just applied a $75 credit to my account.

  4. mia says:

    What about us that cancelled because od this. If i buy a service and it doesn’t work, why would i keep it

  5. Nathan says:

    Just a friendly warning, anyone who is on the $35 Go Big grandfather plan will not be able to get the $75 promo. If you contact support you have two choices:

    1) Have them manually add the $75 promo and losse your grandfather status.

    2) Not use the $75 and stay with your current plan. (They might give you a $10 credit if you make a big deal about this, as that’s what I was offered and should not effect my plan)

    • tampa8 says:

      Jim above seems to disagree – or he doesn’t know he lost his Grandfathered status.

      • Nathan says:

        Hope no one loses their grandfather status, as I know I would drop DTVN if I did. However you do seem to be correct, others are reporting better luck with other customer service agents.

    • Steve H says:

      After getting an error when trying to apply the code online,it took me about 35 minutes in chat between two very friendly CSRs before I was told I would receive a $75 credit but nothing was said about losing my grandfather status (which they can change at any time of their choosing anyway). Checking my payment history online I see the one time $75 credit listed. The second CSR did say the reason it would not work online was due to the grandfather promo but I kindly reminded him the reason I received the email was to offset the cost of purchasing new hardware so I could continue to use their service. He said “I understand your point”.

  6. Mike says:

    Grandfathered plan here. Just chatted with customer service and they applied my bill credit. No issues and did NOT lose my grandfathered plan… Might try again for another agent if they tell you that.

    • Nathan says:

      That upsets me… customer service should have not told me this was not possible for my plan… glad you were able to get the promo but I feel like I wasted a lot of time for nothing now :/ guess then lesson for anyone wanting this is to try over till a agent there helps.

    • Randell Gortney says:

      I could not use the promo code that was sent to me so I did the chat thing. I made sure that I would NOT lose my $35 plan and CS gave me the $75 credit. But we won’t know for another 3 months. I have a bad feeling though.

  7. Irene Borissenko says:

    I have been trying to get ahold of anyone !! Been trying chat daily and no one responds can’t log in!! IHATE THIS COMPANY IS TERRIBLE
    Can’t log in !!

  8. Mark says:

    You have to log onto DirecTV Now website in a browser tab. Then right click on the link in the email from DirecTV and copy the link address. Then, paste that url into the browser tab in which you are already authenticated.

    The authencation redirection is preventing the link in the email from bringing you to the correct page.

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