Prime Music was released about a year and a half ago and has been a great extra free perk for Prime members, but its approximate 1 million song library can’t really compare to services like Spotify, Apple Music, and Google Play Music, which each offer access to over 30 million songs for a monthly fee. For Amazon to play in the same league as the top streaming music services, they would have to charge a separate subscription fee for streaming music. According to a report by The New York Post, they’re looking to do just that. The report says Amazon is in talks to launch a Spotify-like streaming music service to be offered in addition to Prime Music. The service would cost $9.99 per month for unlimited access to streaming music. Interestingly, sources tell The Post that Amazon is considering a reduced bundled price of $3 to $4 a month if purchased with the Amazon Echo.
Amazon will be airing their first Super bowl ad in a few weeks to advertise the Echo. The Post says plans for a new music service are in early stages, but perhaps a new music announcement will be part of the ad. My money’s on new Alexa features and a new Echo coming in conjunction with the ad.